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Eco Laundry Soap

Eco Laundry Soap
$19.00
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Eco Laundry Soap

SKU: ECO-002
  • Like nothing you've used before, traditional or eco
  • Leaves clothes, towels & linens soft, soft, soft
  • The all-natural essential oil scents are very subtle

Please note there is a limit (maximum) of two bags of laundry soap per order. Also, this product is not eligible for expedited (2-Day or Express) shipping or gift-packaging.
Each bag launders 30 loads in a conventional top-loading machine; 60 loads in an HE (high efficiency) front-loader.

This formulation is a big departure from what's available in the supermarket. The cheap industrial grade soaps in every supermarket brand of laundry detergent (both powders and liquids) are so crude they don't rinse out in the wash. In the dryer these soap residues form an invisible crust on every piece of fabric. The result? First, everything feels rough and uncomfortable. Second, the dried soap crystals rub together and cut the fabric (proof? lint in the lint trap). Third, this rubbing creates static cling.

When we developed our laundry soap, we formulated it with concentrated high-quality soap that powers out tough stains but also rinses out to almost imperceptible levels, making it unnecessary to use a fabric softener or dryer sheet. This approach results in naturally soft, cuddly laundry, a dramatic reduction in static cling and a decrease in lint of at least 30% (check your lint trap!) thereby lengthening fabric life.

Our soap is also highly eco-friendly: dye free, phosphate free, biodegradable, no animal byproducts or testing, gentle, low-sudsing and color safe. Formulated for use in both traditional top and front-loading (High Efficiency) washers. Ultra-concentrated for 30 large wash loads in a traditional top-loader; 60 loads in an HE (front-loading) machine.

Tide and other supermarket detergent brands were developed specifically for households with 3 - 5 children and one or more adults in dirty jobs. In packaged goods marketing, these folks are called "heavy users" and might only be 20% of the population but account for 80% of a brand like Tide's volume. To clean this heavily-soiled laundry, supermarket brands use super-powerful detergents that never rinse out.

This "use a cannon on everything" approach leaves gunky soap residues on every piece of laundry. In the best tradition of American marketing, manufacturers turned the problem into a revenue opportunity and created fabric softeners and dryer sheets. These products work by coating the crusty soap residues with an oily slickness that provides a false sensation of softness and deposits yet another layer of gunk on laundry. Clothes are less breathable and you really notice it on towelswater beads up on the oily surface so they're much less absorbent.

That's why our formulation is such a breakthrough. If you eliminate the crusty residues in the first place, you eliminate any need for these further residue-depositing softeners and dryer sheets, leaving your laundry softer than ever before. Our traditional laundry scents--lavender, lavender-geranium and lemon verbena--create a lovely, spa-oriented aromatherapy experience while you're doing the wash, but don't leave a lasting fragrance on your laundry because they're derived from natural botanicals. If you do prefer more strongly-scented laundry, we suggest trying one of our scented linen sprays that can be used for ironing or sprayed on clothes, sheets, & towels anytime after taking them out of the dryer as the scent is much stronger.

Choose Original Lavender, Lavender-Geranium or Lemon Verbena.

ORIGINAL LAVENDER is scented with 100% pure French lavender.

LAVENDER-GERANIUM is a blend of French lavender and lushly floral Rose-Geranium flower essence.

LEMON VERBENA is a fragrant herb native to South America but prized for centuries by French perfumers for its heady, lemony scent.

5lbs/2.27kg

Usage Instructions

Use one level scoop in top-loading machines; one-half scoop in High Efficiency (front-loading) machines. Detailed usage instructions are provided on each package.

Ingredients

Sodium sulfate (naturally-occuring mineral), borax (naturally-occuring mineral), sodium alkyl aryl sulfonate (low-foaming surfactant), primary linear alcohol ethoxylate (grease cutter), coconut diethanolamide (from coconuts), natural crushed botanicals.

People who like it

say they love how soft their laundry is"even my husband notices," they notice much less lint in the trap "which means my clothes are lasting longer, and "won't do my sheets and towels in anything else"

People who didn't like it

preferred more strongly-scented laundry.

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These guys get it" - they know how to take care of the customer, even when the customer is located 2,200 miles away. It doesn't hurt that their products are absolutely top notch as well. I've never found a better facial moisturizer, nor have I found a better bar of soap. In fact, every single product I've used has been absolutely amazing - even the laundry soap." ~ Steve L. Madison WI

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Love these products!! From the laundry detergent to the invigorating body wash. The scents are amazing and the products really do work as well as everyone says. ~ Mike M. San Francisco CA

NANCY BOY CULT FAVORITES
Ultramarine Night Cream Signature Body Bar Signature Shave Cream Signature Room Spray
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